Fresh & Dry Talc Free Baby Powder. From our new ad campaign:
James Malone, Dec 29, 2025
Fresh & Dry talc free baby powder. From our new ad campaign:


We’re not saying talc is unsafe, we’re saying: What? You put it on a BABY!!??

The truth is that talc is very unsafe indeed.

It is mined in seams close to asbestos, a material known to cause cancer.

Fresh & Dry Baby Powder, on the other hand, is a totally safe, effective and natural alternative. It is talc free, non-allergenic and doesn’t contain any harmful preservatives.

So feel free to put it on your baby, or of course yourself, because with Fresh & Dry, no ‘nasties’ means no worries.

To find out more and to place an order please visit us at freshanddry.com